La capsula Informativa: Rebuilding Consumer Trust Through Proactive Crisis Communications

For brands that have a consumer customer base or heavily rely on support from the general public, a crisis can be detrimental to the trust and association stakeholders have with the brand.

Franco has supported many consumer-facing clients with reputation management and crisis communications, helping to implement proactive communication strategies that rebuild trust and ensure accountability.

From recalls or quality issues to customer complaints and internal workforce challenges, our team of crisis communications experts have truly seen it all, allowing us to develop a tried-and-true approach to helping consumer brands keep their good name in times of crisis.

Some of our consumer crisis communications work has included: